Interview with Bryan Leung

Bryan Leung ("BL") interviewed on Tuesday, 20 March.

Could you please tell us about your experience as a designer, artist, architect or creator?

BL : I have a bachelor’s degree in industrial design. I really enjoy devising strategies and will observe everything in life. To make dreams come true, I went on the path of becoming a designer. So far, I have enjoyed every minute of it.

How did you become a designer?

BL : All the life experiences that I have had and the people I have acquainted myself with have made me the designer I am today.

What are your priorities, technique and style when designing?

BL : My design style involves constantly thinking and feeling what’s around me as well as identifying popular trends and finding an opportunity to meet such trends.

Which emotions do you feel when designing?

BL : I anticipate the end designs being manufactured and enjoy the different possibilities that the process may bring.

What particular aspects of your background shaped you as a designer?

BL : All the life experiences that I have had and the people I have acquainted myself with have made me the designer I am today.

What is your growth path? What are your future plans? What is your dream design project?

BL : My future plans involve setting up my own brand or taking part in more design projects. My goal is to identify advanced design prospects for the various industries.

What are your advices to designers who are at the beginning of their career?

BL : To me, experience is opportunity. Start by having an in-depth understanding of the design project and soaking in

You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?

BL : A successful design involves making careful observations and arrangements as well as collecting as much information as possible. The key is to keep observing and putting such observations to use.

What is your day to day look like?

BL : I love a study room where I can exercise or think quietly. A day in my life involves making new discoveries, having new experiences, and engaging in interpersonal interactions.

How do you keep up with latest design trends? To what extent do design trends matter?

BL : The design inspirations for my work come from my daily observations and me sharpening my perceptiveness. I have developed the habit of looking at things from different perspectives and experiencing, soaking in everything that life has to offer.

How do you know if a product or project is well designed? How do you define good design?

BL : I consider whether the design is accurately and appropriately executed as well as the uniqueness of the design concept.

How do you decide if your design is ready?

BL : Its never ready. It really depends on the size of the design project. In general, the more time that I have, the better the design products become.

What is your biggest design work?

BL : Memento, because it was a design that I created to show my appreciation to the person I wanted to thank.

Who is your favourite designer?

BL : My favorite design is Juicer by Philippe Starck. His strategic success, rather than functional success, has truly impressed me.

Would you tell us more about your work culture and business philosophy?

BL : We hope to improve people’s quality of life by incorporating feelings and emotions into their lives. We wish to create a warm atmosphere where everything is filled with wonderful emotions. I believe that people can live comfortably every day as well as embrace the beautiful experience that life has to offer.

What are your philanthropic contributions to society as a designer, artist and architect?

BL : Designer for the society and the environment are to create positive energy, make the society a more harmonious place, and facilitate sustainable environmental developments.

Bryan Leung Profile