Interview with Colin Heston

Colin Heston ("CH") interviewed on Tuesday, 27 May.

Could you please tell us about your experience as a designer, artist, architect or creator?

CH : I studied industrial design at Thomas Jefferson University with a focus on textiles and soft goods. I have been practicing designer for 8 years.

How did you become a designer?

CH : I wanted to make a difference in the world and I believe that through good design, I am able to have a lasting effect on this world.

What are your priorities, technique and style when designing?

CH : When designing, my priorities center around three core principles: sustainability, functionality, and intentional aesthetics. I believe that great design starts with purpose—every detail must serve a clear function, reflect a conscious material choice, and contribute to a lasting product experience. Ultimately, my approach is about creating products that are honest, efficient, and forward-thinking—designed not just to be used, but to be valued.

Which emotions do you feel when designing?

CH : When I’m designing, I experience a mix of emotions—each tied to a different stage in the process. It’s a dynamic and personal journey that blends curiosity, frustration, excitement, and flow. Design, for me, is emotional because it’s an act of intention. You’re creating something from nothing—with the hope it will serve someone else meaningfully. That’s a powerful motivator.

What particular aspects of your background shaped you as a designer?

CH : My formal training in industrial design taught me how to approach problems from a human-centered perspective. I learned how to think critically about form, function, and usability. Growing up with a deep appreciation for the outdoors instilled in me a respect for the environment. That connection made me aware of how design impacts the world around us. Together, these influences shaped my approach: practical, intentional, forward-thinking, and always grounded in solving real-world problems through smart, sustainable design.

What is your growth path? What are your future plans? What is your dream design project?

CH : My growth path as a designer is focused on deepening my impact at the intersection of sustainability, advanced manufacturing, and intentional design. I’m committed to pushing the boundaries of what’s possible with new technologies like 3D knitting, automation, and localized production—while staying grounded in human-centered design principles. Ultimately, my goal is to use design as a tool for systemic change—creating high-performance products that are better for people and the planet, while inspiring the industry to shift toward smarter, more sustainable models.

What are your advices to designers who are at the beginning of their career?

CH : Be curious, learn to make things, be patient with the process, don't wait for permission, be humble, find your mission...most of all keep learning, stay hands-on, and never stop building. The best designers are lifelong students and relentless problem-solvers.

You are truly successful as a designer, what do you suggest to fellow designers, artists and architects?

CH : n the end, whether you're building a chair, a sneaker, a skyline, or a system—design is about care. Care for the user, the planet, the process, and the people it touches. Keep leading with that, and your work will matter.

What is your day to day look like?

CH : My day-to-day is a careful balancing act between work, family, and creative pursuit. I work a full-time 9 to 5 job, so most of my design work happens during the early mornings, late evenings, or weekends—any window of free time I can carve out between family responsibilities. It’s not always easy, but I’ve learned to be intentional with my time. Whether I’m sketching concepts, prototyping, or researching materials, I work in focused bursts. I treat my design practice like a long-term investment—progress over perfection. Every hour I put in outside of my day job is part of building something meaningful. Juggling these responsibilities keeps me grounded, but also fuels my creativity. Being a parent and working full time forces me to be efficient, resourceful, and deeply motivated. It’s a reminder that good design isn’t about unlimited time or resources—it’s about clarity of vision and commitment to the process.

How do you keep up with latest design trends? To what extent do design trends matter?

CH : I keep up with the latest design trends by regularly engaging with a mix of sources: design blogs, industry publications, social media channels like Instagram and LinkedIn, and by attending webinars or virtual talks whenever possible. I also follow innovative designers and studios whose work I respect to see how they’re pushing boundaries. However, while I stay informed, I don’t chase trends blindly. Design trends can offer valuable inspiration and reflect shifts in culture or technology, but they shouldn’t dictate the core of your work. For me, trends matter only insofar as they align with a product’s purpose and user needs. The best designs balance timeless functionality with thoughtful, subtle nods to what’s current—so they feel fresh without becoming quickly outdated. Ultimately, I believe in designing with intention and longevity. Trends come and go, but strong design built on clear values and real-world problem-solving endures.

How do you know if a product or project is well designed? How do you define good design?

CH : I know a product or project is well designed when it effectively solves a real problem while feeling intuitive, functional, and meaningful to the user. Good design isn’t just about aesthetics—it’s about function meeting form in a way that makes life easier, better, or more enjoyable. To me, good design is problem-solving made visible. It addresses a clear need or pain point with thoughtful solutions, considering everything from usability and materials to sustainability and emotional connection. When a design works seamlessly without unnecessary complexity, respects resources, and delights the user, that’s when I call it truly good design. In essence, if a product solves its intended problem elegantly and stands the test of time—both functionally and culturally—it’s a success.

How do you decide if your design is ready?

CH : I know a design is ready when it effectively solves the core problem and performs reliably through testing. The details are refined, every element is purposeful, and user feedback confirms it works beyond my own perspective. It also needs to be technically feasible within realistic production constraints. While no design is ever perfect, readiness comes when further changes offer little improvement and the product is polished enough to move forward confidently. There’s always room for iteration but there comes a point where further refinement yields diminishing returns.

What is your biggest design work?

CH : This is it!

Who is your favourite designer?

CH : Marc Newson...I admire how he blends organic forms with cutting-edge technology, creating pieces that feel both futuristic and timeless. His ability to design across such diverse fields—from furniture to transportation—while maintaining a strong, recognizable aesthetic is remarkable. Newson’s work embodies the perfect balance of innovation, craftsmanship, and emotion, which is something I strive for in my own design journey.

Would you tell us a bit about your lifestyle and culture?

CH : I’m an American with a deep connection to both culture and nature. Spiritually, I find a lot of grounding and inspiration from being outdoors—it’s where I recharge and connect with something bigger than myself. As an avid fly fisherman and conservationist, I’m passionate about protecting natural environments and promoting sustainability in every aspect of life, including my design work. This lifestyle shapes how I approach creativity: with mindfulness, respect for resources, and a desire to create things that last. Balancing a modern design practice with a love for nature keeps me centered and fuels my commitment to purposeful, responsible design.

Would you tell us more about your work culture and business philosophy?

CH : My work culture centers on collaboration, integrity, and continuous learning. I believe great design happens when diverse perspectives come together in an open, respectful environment where ideas can flow freely. I prioritize clear communication and a solutions-oriented mindset, making sure every project moves forward efficiently without sacrificing creativity. My business philosophy is rooted in purpose-driven design—creating products that not only look and perform well but also contribute positively to society and the environment. I’m committed to transparency, ethical manufacturing, and pushing for innovation that reduces waste and improves quality of life. At the core, I see design as a responsibility, not just a craft, and I strive to build partnerships and products that reflect that ethos.

What are your philanthropic contributions to society as a designer, artist and architect?

CH : As a designer, artist, and architect, I view philanthropy as an essential part of my responsibility to society. I contribute by focusing my work on sustainability and ethical practices, aiming to reduce environmental impact and promote conscious consumption. Beyond my projects, I support initiatives that advance education and accessibility in design, helping emerging creatives gain access to tools and knowledge. I also engage with community programs that encourage environmental conservation and cultural preservation, often volunteering time or expertise to causes aligned with those values. Ultimately, I believe giving back means using design not just to create products, but to foster positive change that benefits people and the planet.

What positive experiences you had when you attend the A’ Design Award?

CH : Receiving recognition for my work felt validating, not just personally but as a signal that sustainable, technology-driven design is gaining global attention. I hope for this exposure to open doors to new collaborations and spark fresh motivation to continue pushing the limits of what’s possible. This experience has been a powerful reminder of the impact thoughtful design can have.

Colin Heston Profile